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Advantage

19 Mar 2024

Advantage

Panariagroup Industrie Ceramiche Stand: Panariagroup Industrie Ceramiche
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Advantage is a collection that explores the world’s immense variety of natural stone to create an all-new texture born from the blending of multiple mineral samples. Thanks to its authentic natural character and the depth of its range of products, Advantage becomes the linchpin of a system of elements that merge elegantly to define a unique yet informal style that is cosmopolitan and immediately recognisable. A model of beauty to be experienced and enjoyed day after day, in the extraordinary routine of everyday life. 

Woven together into a single and elegant fabric, multiple textures come together, derived from various natural stones: distinct marble filigree and granular inclusions typical of limestone are grafted onto a classic slate surface. The result is a stone-look shaped by modern sensibility: a synchronicity that goes beyond taste and aesthetics, ultimately creating a vision of tangible spaces in which to experience this striking communion between beauty and quality.

The depth of the range of products is one of Advantage’s unquestionable strengths, offering solutions for every design and making it possible, thanks to the Grip and Slaty surfaces, to create a seamless continuity between the beauty of interior environments and any exterior spaces. Throughout every season of the year, the patio, garden, pool side, and terrace become welcoming spaces to be experienced and shared.

When it meets the marble veining, the strong character of slate becomes refined; the grain typical of limestone emerges in the form of sophisticated punctiform concretions. The various finishes make it possible to admire continuously new aspects of this expressive graphic texture, offering vivid tactile and visual sensations. The final stone-look is contemporary and trendy, featuring a multitude of mineral impressions that harmonise beautifully with one another.

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  • ADF (Architects’ Datafile) is well-regarded in the sector for bringing architects the broadest range of coverage on current UK and international projects, as well as thought leadership on key issues, ...